Last year, I wrote this piece for Whole Living about charitable giving, and although they'd asking me to focus on a particular "charitable hero," and she was great, it was the research that changed my life. Especially talking to Peter Singer.
The piece starts like this:
"Imagine you're walking past a shallow pond where a tiny child has fallen in and appears to be drowning. Do you rush in and rescue the child? Of course. What if it means ruining your new shoes? Of course -- even if they're really, really nice shoes. You don't think twice.